Yes, IT (which in this case is an acronym for “information technology”) is now the “It Girl” of the business world.

The “It Girl” official news was released today by McKinsey in their survey results. According to the source, “In our sixth annual technology survey, executives say their companies are boosting IT spending and adopting new technology platforms to support innovation.” The whole article is here. (You will have to sign up for a free membership to read the entire thing. And their research-based newsletters are well worth your 30 seconds of typing.)

Basically, the gist of the report was that executives are budgeting for… growth strategies rooted in “big data,” cloud-computing platforms that are transforming operations, and development for mobile devices.  In other words, those who make it their business to be immersed in technology ANYWAY will be driving the growth and innovation across industries. Now that IT is “it,” there will be more concern with it, more decisions made around it, and more money spent on it. And all this activity on IT is very exciting from where we stand at On Demand Technologies. This news brought us clarity and confidence, the evidence that we’re on the right path. We’re in the front lines of the new economy!

Now there’s no need to act surprised. And there’s definitely no need to say “I told you so.” We ALL know it was only a matter of time before Information Technology had it’s rightful place, recognized as the center of the universe, and especially center of the business world. IT is powering everything we do… from waking up in the morning, to commuting, to the first thing you do in your workday: booting up your computer.  Who’s your weekday partner (and sometimes lunch partner, too)?  Your laptop, desktop, network, cloud, mobile phone, tablet.

(Isn’t it funny that not too long ago the “IT guy” of any organization was the most feared person? Well now we see it was for good reason! They have “the power” and “the force.” And apprently have a monopoly on “the future” as well.)

Instinctively, we ALL know that it’s IT which will assist us the most in climbing out of a lingering recession. “It” will be our ticket to freedom, innovation, revelation, stimulation, and new motivation. “It” can and will be our new great frontier, much like the pioneer days… now that we’ve landed on this great continent of IT Being the Center of the Universe, where and how will we build it, utilize it, fine-tune it?

Since the summer of 2011, the R & D department at ODT has busily been developing iPad apps which can run some of your business processes from the field. Give us a team of salespeople and in a couple of minutes, ODT will assemble all of the documentation on their accounts which they can use for a sales presentation to a client. We can serve up contracts, sales history, and a multitude of account details to the iPad interface. Yes, we can flow the data into a presentation. On the fly. Built on iPad in your car in the client’s parking lot. Anywhere your sales team can go, they will have all of their customer account information within reach – just takes a few finger taps. In addition, we can also furnish your business the printed version of the sales packages, for follow up via mail.

Sky’s the limit for IT. Next stop for ODT, Big Data!

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